Customer data stories
Seattle Seahawks partner with Amperity to unify fan data, enabling personalised engagement and improved experiences for supporters at Lumen Field and beyond.
Granicus appoints Karthik Anbalagan as General Manager of Emerging Technologies to lead AI innovation for government public sector engagement and services.
Granicus has named Karthik Anbalagan to lead its AI innovations, enhancing public sector digital services and citizen engagement across Australia and New Zealand.
Smartsheet has appointed Ravi Soin as its Chief Information Security Officer to lead global cybersecurity and data privacy initiatives amid AI advancements.
AI is revolutionising telcos, unlocking vast customer data to deliver personalised services, enhanced billing and seamless digital experiences like never before.
Mortar Group has named Paul Sigaloff as its first global chief customer officer to drive international growth and enhance its customer-focused marketing platform.
Meredith O'Ryan has been named Adobe's Director of Enterprise Marketing for Australia and New Zealand, also overseeing flagship events across Asia Pacific.
Transcend has launched AI tools providing strict controls on data training and deletion, helping firms meet growing global privacy regulations like GDPR and the EU AI Act.
David Jones, BWS and The Iconic partner with Rokt to offer tailored post-purchase promotions, enhancing customer experience and boosting revenue.
Xero and Constant Contact have launched a free integration linking customer data to automate marketing, helping small businesses boost engagement and efficiency.
A new study reveals 82% of Australian firms are boosting data privacy investment as AI adoption rises, outpacing global and US averages amid regulatory pressure.
AI can help slash contact centre staff turnover in 2026 by boosting agent engagement, cutting routine tasks, and enhancing job satisfaction with smart tools.
The UK Data Act 2025 offers retailers clearer rules on data use, potentially boosting revenues by GBP £10 billion as marketing strategies evolve.
Australia's travel industry eyes conversion APIs to boost ad targeting and campaign returns amid rising demand and privacy-driven tracking changes.
Kering has revealed a data breach exposing details and spending info of 7.4 million customers of Gucci, Balenciaga, and Alexander McQueen.
Most UK firms have improved AI privacy post-adoption, yet few offer thorough staff training or robust governance, says new Zoho research.
Over a third of Australian businesses use AI chat tools for customer service, with another 39% planning adoption to boost satisfaction and accessibility.
A UK survey reveals 83% of end-users resist AI automation at work, despite its potential to transform roles and boost productivity by 2030.
SOTI has integrated a built-in VPN into its MobiControl platform to enhance mobile data security for retailers amid rising concerns over cyber breaches.
A breach at iiNet exposed personal data of over 280,000 Aussies, spotlighting ongoing cybersecurity flaws in the nation's digital infrastructure.